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HELLO
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I'm Eunice, a product designer based in Kuala Lumpur, Malaysia. I have spent years honing my skills in delivering end-to-end UI/UX designs and product management for a wide range of digital products. My expertise lies in combining design thinking, user research, and data-driven insights to create intuitive and engaging user experiences that drive business success.
As a tech enthusiast, I am always excited to explore new technologies and tools that can enhance the design process and improve the overall user experience. I am constantly seeking new challenges and opportunities to push my creative boundaries and bring fresh ideas to the table.
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Moreover, I am deeply passionate about creating solutions that can bring real value to people's lives. I strongly believe that great design can be a powerful tool for solving complex problems and making a positive impact on society. By combining design with technology, we can create innovative products that are not only functional and aesthetically pleasing but also meaningful and impactful.
HIGHLIGHTS
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8 years + of work experience in product design and management, currently designing and managing B2C digital products for Teramobile.
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Previously design B2B and B2C e-commerce platform for Huawei Technology, responsible for Southeast Asia countries. Also designed content-based products for a listed MNC company based at Malaysia.
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End to end product design experience in B2B, consumer products, enterprise software and have been working in the industries of e-commerce, media and telecommunication.
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Masters in Information Technology Management at University of Malaya.
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Transitioned to UI/UX from a liberal arts background (Chinese language and literature)
MY DESIGN BELIEF
As a product designer, I believe that design is creative problem-solving centered around the user's needs. A good product should effectively address user pain points with minimal effort and time. By prioritizing functionality over aesthetics, we can create products that are intuitive, efficient, and delightful to use.
"Most people make the mistake of thinking design is what it looks like. It's not just what it looks like and feels like. Design is how it works."
– Steve Jobs